Alfaparf Milano Semi di Lino Sublime Cellula Madre Beauty Genesis Vials - Argan Ampoules for Radiant and Healthy Hair

ALFAPARF MILANO, the leading Italian brand in the professional hair treatment sector, is inspired by its own values of Italian dynamism, innovation, and openness to diversity. With a clear goal of making the daily beauty experience a source of pleasure and happiness for everyone, ALFAPARF MILANO shares its skills and results, ensuring that people feel good as well as beautiful.

For more than 30 years, the Semi di Lino brand has been offering professional hair treatment products. Starting from a beauty secret kept by nature, the original Linseed formula was created for very bright hair. Today, the constantly evolving formulas respond to the new needs of hair, providing always bright color, protection from pollution, and protection from climatic factors. With Semi di Lino, you can create your own idea of beauty, as it's all in your hands.

Alfaparf Milano Professional's Keratin Therapy Lisse Design has been a reference for hairstylists around the world for over 10 years. The new prestigious range of maintenance products for keratin treatments, Keratin Therapy Lisse Design, features innovative and high-performance formulas. Thanks to the Kera-Protection Complex & Babassu Oil, these formulas provide smooth, defined, soft, and silky hair, prolonging the results of the salon treatment.

Alfaparf Milano Professional's new professional range, Benvoleo, brings a transparent, responsible, and participative idea of beauty to the industry. Made in Italy, these clean, vegan, and sustainable hair care products provide astounding results while taking care of the hair, the people, and the planet. Together, we can make a difference for a better future.

Style Stories is a complete line of styling products that, thanks to the valuable advice of our hair stylists, become the exact tools for addressing every occasion. At the base of all the Style Stories formulas is Moringa Oleifera, a special ingredient that neutralizes unpleasant odors, gives hair a longer-lasting clean sensation, and contains photo-protective properties that counteract the damage of free radicals.

Alfaparf Milano's Beauty Genesis Vials, the first Argan stem cell treatment, release the full beauty potential in your hair and are recommended for all hair types. The Argan plant stem cells have the special ability to auto-renew themselves continuously, enhancing hair with a radiant and healthy appearance. Beauty Genesis contains Urban Defense Pro, the active ingredient that protects the hair fiber from polluting agents, Shine Fix Complex for gloss and shine, and Color Fix Complex to increase vibrancy and longevity of color-treated hair. Hair is remarkably more beautiful with just one application, making it a fast, effective, and innovative treatment that adds shine, protects color, and can be mixed with multipliers to create a gel emulsion.

The Cellula Madre product line from Alfaparf Milano includes various options to nourish, restructure, smooth, define, and add thickness and glow to the hair, all with the goal of providing remarkable results and improving the overall hair condition.

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